![]() This is the first time, Liquid Death gave some love to its haters. “But we hung out with them afterwards and they were great.” “They said some shitty stuff online when they were anonymous,” says Pearson. ![]() Officially not the worst water two guys from the Internet ever tasted.” I’ll buy y’alls product now.” At the conclusion an announcer happily announces: “Liquid Death. There is a Jackass-like quality to watching grown men get thrown from their styles after picking the wrong waters. The key to the campaign’s success was the visceral reactions of the participants/victims. Those products were liquified Beluga caviar ($580), Lobster Béarnaise Sauce ($50) and other nastiness. To launch its new flavors line and hype its affordable price point ($1.99), it challenged blindfolded consumers to compare its product with the most expensive liquids in the world. This stunt follows on the heels of the Liquid Death Taste Test. “It’s just a standard advertising job here … Everyone has different pain tolerances. Pearson says in fairness, the staff worked with a professional security instructor who sampled a variety of tazers and stun guns on them. The likelihood of electrocution may have had something to do with the change in heart. A lot of people were initially interested, but then thought better of it.” It really interesting to confront them face-to-face and have them put their money where their mouth is. “People flippantly say all sorts of things. “We get a lot of haters on the Internet,” says Andy Pearson, vice-president of creative, Liquid Death. There they blindfolded them and offered each of them $1,000 if they could pick Liquid Death from among 10 bottled water brands. They flew two people, who said “Liquid Death was the worst water they ever tasted,” to Los Angeles. All rights reserved.The popular canned water brand, which just received a $700m valuation, decided to take on their Internet trolls. Terms of Use and Privacy Policy and Safety Information / Your California Privacy Rights are applicable to you. ![]() ^ Back to Top ^ © 2023 ESPN Internet Ventures. Each skateboard, which is screen-printed by hand in Southern California with a blood-infused graphic, also comes with a letter of authenticity and 10% of the proceeds from each board go toward helping kill plastic pollution in our oceans and building skateparks in underserved communities.Īccording to Tredo, the skateboards sold out within 20 minutes of availability. While statements on the company's website such as "OWN TONY HAWK'S BLOOD," and "EVERY DECK CONTAINS 100% REAL TONY HAWK DNA" are jarring, they seem legit. "Tony's bled plenty on skate ramps before, so a little more blood for this wasn't a big deal," said a spokesperson from the brand.Īnd here I thought playing "Tony Hawk's Pro Skater" was the closest one could get to the originator of the 900. Two full vials of blood were drawn from Hawk to be mixed into the paint for the custom decks. A fact which also checks out because of the whole "limited blood supply" thing. ![]() There are only 100 of the limited edition skateboards. Which is probably the least shocking part of this development. According to Liquid Death's website, the water company - who boasts the slogan "murder your thirst" - is the only distributor in the world of skateboards infused with Hawk DNA. The "Liquid Death Skateboard" is, in fact, infused with "100% real Tony Hawk" blood. The world of sports is a mysterious place, but I feel confident asserting you didn't wake up this morning expecting to be made aware of the possibility of purchasing a skateboard with the Birdman's blood in it. You have reached a degraded version of because you're using an unsupported version of Internet Explorer.įor a complete experience, please upgrade or use a supported browserīirdman x blood boards? Skateboards made with Tony Hawk's blood for sale
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